Know About the Different SEO Types

You may be thinking about working on the SEO for your brand, but as you learn about this deeper, you know more. So, today, we are going to tell you about the three main types of SEO that you need to take care of while improving your search engine rankings.


On-Page SEO

Let’s start with the most basic and known type, the on-page SEO. This is one of the most powerful tactics and depends majorly on keyword optimization of the website. Some of the common things include in this SEO Toronto type are:

·        Pape titles

·        URLs

·        Meta descriptions

·        Tags

·        Content

There are other things too that come under the on-page SEO category such as internal linking, website design, navigation, and many more.

Off-Page SEO

The next SEO type that comes in line is off-page SEO. This majorly depends on the backlinks and traffic coming back to your website.Some of the common off-page SEO practices include:

·        Guest blogs

·        Social media activity

·        Presence on directories

·        Citations with other websites

On-page SEO is a relatively easier concept to understand and excocted, whereas this one is a bit tricky. And it needs expertise in it. The best way to excel in off-page SEO is by outsourcing to an SEO company in Toronto.

Technical SEO

As the name suggests, this optimization technique majorly depends on the technical aspects of the website like server, design, and other backend factors. Some of the factors the falls under this category are:

  •  Speed of the website
  •  XML sitemap
  •  Responsive design
  •  Removing duplicate content

Although people underestimate this type of SEO, there’s a lot of impacts it has on your ranking on the search engine page. So, you need to have either a proper SEO and technical team to take care of this factor or outsource it to a professional SEO company in Toronto.

These are the basic three types if you want to improve your SEO ranking. However, the list doesn’t end here. There are many more things to take care of.

If you are looking for some advice on your SEO department, then feel free to contact us.

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